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The City of Collinsville did not have an existing website when we were contracted to create this site. We were responsible for every aspect of the site from photographs to content, and the city staff really let us go with the project. Everyone was pleased with the result.
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Retail Attractions is a dynamic business that is constantly evolving. The owner likes to have a fresh look every year or so, and this is the third version we have completed with Retail Attractions. This site incorporates video and a WordPress blog.

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Choosing the Right CMS - URL Rewrite Importance

While there are many important factors to look at when choosing the right content management system for your organization, one often overlooked area is the ability to rewrite dynamic URLS to human and search engine friendly URLs. While the debate fuels on about the importance of using keywords in your URLs to boost rankings, tests have shown that these remapped dynamic URLs can increase your click through rate.The following is an example of a dynamic URL:

This URL is more of an indicator to the database as to what information from the database to display, than it is as an indicator for both search engines and humans as to what the page is about. If we rewrite this URL to a more user friendly:

We can now see the benefits of the keyword rich URL, that shows both the search engines and the human user as to what this page is about. How much of a bonus does this friendlier URL give you? Again, the debate is out on this, but the fact that Google will bold the keywords that show up in your URL as compared to the search terms is a pretty good indicator that it does matter. While you are not only providing an easier to read URL for humans to look at, you are also providing data to a potential linker as to what anchor text they should use when linking to this page.

Many choices are available when it comes to content management systems, but only a few make it very easy to re-write the dynamic URLs into keyword friendly URLs. If you are looking for a blogging platform, then WordPress is an obvious CMS to use. There are several articles out there in helping you rewrite URLs. If you are looking for a CMS for developing a website around, then we recommend DotNetNuke. We integrate the ability to add search engine friendly URLs into each and ever DotNetNuke based website we build. Just one more way we make sure your website is search engine optimized from the initial launch.


Fast, personal service and support is what my business needed in a web development firm. Torxweb is the answer.
- Rickey Hayes
Retail Attractions

New DotNetNuke Module - SmarterMail

Integra Lawn Service

Torxweb Design has just launched a new website for Integra Lawn Service that provides lawn care services to the Tulsa, Owasso, Skiatook, Sperry, and Collinsville areas of the Tulsa Metro. The site is built on DotNetNuke and is an online portfolio for their Owasso Lawn Care business. Visit the new site to see our recent DotNetNuke based design.